MizHerb Co., Ltd. - The Beginning of Beauty!

AVEA's slogan is The Beginning of Beauty! MizHerb Co., Ltd. is a cosmetics specialist established in 2001. With over 20 years of manufacturing expertise and technological know-how, we develop customized skincare products. Weve led innovation in the industry, introducing the first dual-functional mask sheet in 2002 and the official KFDA-registered BB cream in 2007.

We hold GMP certification, various patented technologies, and offer vegan-certified and alcohol-free product lines, earning high trust both domestically and internationally.

Our flagship brand, AVEA, is a mildly acidic skincare line based on naturally derived ingredients. It's designed with a focus on sustainability and enhancing skin's natural resilience. Under the philosophy of 'Advance' (beautiful skin), 'Value' (sustainable value), 'Environment' (global environment), and 'Action' (commitment to customers), AVEA represents practical skincare that pursues sustainable and healthy beauty.

Furthermore, MizHerb has established a strong presence in the Japanese market through our OEM brand, J.avec toi. This product has been a bestseller on QVC Japan for five consecutive years.

Moving forward, MizHerb will continue to provide trusted skincare solutions to customers worldwide through relentless research and innovation, setting new standards for beauty.

Thank you.